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Leaders In Innovative Craftsmanship

Under the Ernie Ball Family Brand, Sterling by Music Man is part of a legacy of industry leaders who specialize in high quality guitars and basses.  Founded in 2008, Sterling offers an opportunity for all levels of musicians to access the respected craftsmanship that Music Man is known for. Built with the highest standards in mind, all Sterling instruments are designed by Ernie Ball’s world class team of engineers. 

Staying true to Ernie Ball’s love for all things California, Sterling by Music Man is operated out of the music-inspired city of Los Angeles. Every instrument is professionally inspected by our Los Angeles team before reaching musicians worldwide. With a lineup of signature artist series models and reimaginings of classic Music Man instruments, Sterling is made for those who simply love the rebellious sound of electric guitars and basses.

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